Mane CI Studio

Mane

Branding

We conceived the name and brand identity having worked closely with the Mane men, celebrity hairdresser and creative director of Sebastian International, Shay Dempsey and top international colourist, Andrew Dunne both previously of Zoo hair salon. The identity steers away from typical salon hair shots, instead using exotic jellyfish and sea anemone illustrations a direct reference to glossy, beautiful, hair but more natural than highly polished. We also played with the language around the name, creating product ranges and language for signage. The project included all brand collateral and in-store graphics.

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